Memorability in Preventative Online Fraud Education Messaging

Qualitative Research Pilot Study (PSY 470)

  • Designed and conducted a qualitative pilot study exploring factors that influence memorability in scam prevention messaging.

  • Utilized story completion methodology and reflexive thematic analysis.

  • Identified themes, including rapport-building, speaker credibility, and presentation delivery, as key drivers of message retention.

  • Contributes to ongoing research on behavioral design in fraud-prevention education.

Scams and Education in San Luis Obispo County

Community-Focused Fraud Prevention Presentation

  • Developed and delivered a data-driven presentation analyzing FTC and IC3 scam trends in California and SLO County.

  • Examined imposter scams, tech support fraud, and elder financial exploitation.

  • Proposed community-based education initiatives including infographics, Q&A sessions, and website redesign strategies.

Stopping Elder Fraud in Its Track

Policy Advocacy Essay

  • Authored a policy-focused analysis advocating for expanded elder fraud education in San Luis Obispo County.

  • Synthesized FBI, FTC, IC3, and NCOA data to support intervention recommendations.

  • Emphasized the psychological and emotional impact of tech support scams on older adults.